Without a cohesive onboarding experience, you’re leaving money on the table. Onboarding experiences are essential for online memberships and communities. But they are a real game changer in courses, DIY programs, group coaching. An onboarding process has impact...
Let’s be honest, the first time that you ever got a cancellation subscription notice, you probably felt a little cold stab in the gut. I know I did. Nine times out of 10, when somebody’s canceling their membership it has nothing to do with you personally....
If generating recurring revenue is a pressing goal for your business, you’ve probably heard the advice that you need to “niche down”. Often, that means that you need to further narrow your target customer market. Real talk, that’s bad advice in...
Taking the time to truly understand your target customers is an essential ingredient to your longterm success. The more you understand them, the language they use, and the complexities of their journey – the easier you’ll be able to get clients, and scale...
We’ve all seen the meme of the “entrepreneurs journey” with “what people think it is” juxtaposed with “what it really is”, right? A simple straight line ever upward compared against the squiggliest, worst looking line of your life. I get squeebie just looking at it....
Sometimes a list doesn’t actually help you get things done. When there are a LOT of conflicting needs, the mess of it can impede you from actually making progress. Next thing you know, you’re overwhelmed and retreating from the tasks altogether, or spinning your...
The world needs you. You keep getting the call. The inspiration flows, the idea and passion behind the vision expanding in your mind… But when you sit down to start putting it into order – the fire quickly fizzles. The good idea gets lost in...
